Applying Data Analytics in Marketing

Последнее обновление 07.07.2020
2 уже поступили

Об этом курсе

This course introduces students to the science of business analytics while casting a keen eye toward the artful use of numbers found in the digital space. we will measure and identify satisfied customers to adjust product or service accordingly.

To measure the customer satisfaction we will measure expectations, performance and disconfirmation of the offered product or service.

Цели обучения

Get the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives.
Identify the ideal analytic tool for their specific needs
Understand valid and reliable ways to collect, analyze, and visualize data
Utilize data in decision making for their agencies, organizations or clients.

Материал включает в себя

  • Videos
  • Booklets


  • Basic marketing knowledge

Целевая аудитория

  • Business's managers, leaders
  • Anyone who is finding a chance to get the promotion

Учебный план

8 ч 30 м

Marketing analytics

Predictive analytics

Impact of marketing campaign

Ваши инструкторы


202 курса
90 Отзывов
464 студента
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39% выкл
Продолжительность 8.5 часов

Материал включает в себя

  • Videos
  • Booklets
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